Our thorough selection process is a mix of art and science. We use sales reports, consumer trends, and anecdotal experience from previous seasons. We rely on our professional expertise and knowledge of footwear, feet, fit, support and comfort, as well as our own aesthetic preferences and our interpretation of yours. Oh, and we have to write our orders 7-10 months before the shoes will ship to us! As you can see, a lot goes into stocking our store…and this was just about picking styles and colors! Maintaining and managing that inventory is another whole topic for another email. Thanks for reading! Come on in and see what we picked for this season. Adam |